Do you protect your baby sufficiently against the sun?

Joepie, the sun is shining. Do you protect your baby well in these summer temperatures? Are you really busy? Or do you just think that? According to a survey by New Pharma about sun protection in babies, the majority of parents think they are doing well, but it can actually be much better.

Newpharma, the first online pharmacy in Belgium, conducted an investigation in April 2018 in which 1,055 respondents with children aged between 0 and 37 months were questioned about sun protection for their babies.

Good news is that parents know the most important points about sun protection better than ever:

  • Apply sunscreen regularly
  • Give your baby enough to drink
  • Put your baby under a parasol

Unfortunately, a majority still takes ill-advised risks , mainly out of ignorance about the right reflexes.


  • 21.14% of all parents are outside between 11 and 16h with his baby, the hours when the sun shines the loudest;
  • 87.48% of the parents do not apply the sun cream at the right time to his baby, and 81.05% does not refresh them often enough;
  • 46.35% of parents do not re-apply sun cream when his baby comes out of the water . Not only is the sun milk then ‘rinsed’, the water also reflects the sunlight, which promotes sunburn;
  • 64.93% of parents do not protect their baby from the sun in everyday life , but only on vacation or on the beach … And that while UV rays attack the skin every time we come out, even when it is cloudy: let clouds after all, 80% of all UV radiation through;
  • 30.06% of parents do not choose the right protection factor to protect their baby from the sun.


  • Use a sunscreen with the maximum protection factor SPF 50+ .
  • Lubricate your children 30 minutes before you go into the sun and repeat every 2 hours , even every 30 minutes in case of strong solar radiation;
  • Rinse and dry your children when they come out of the sea  or sweat and then apply sun cream again ;
  • Fancy a short walk or some games in the open air? Choose the hours when the sun shines the least bright:  before 11 am and after 4 pm ;
  • Place your baby in the shade, under a parasol or behind a sunscreen, for example;
  • Put your child’s glasses and a sun hat on;
  • Let him wear covering or even UV-resistant clothing;
  • Give your baby small amounts of water regularly to prevent dehydration;
  • Let your baby sit on a towel on the beach and not directly on the sand, which reflects 20% of the UV radiation.

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